Your brand visibility audit delivers clear, actionable intelligence. It gives you exactly what you need: a clear understanding of where you stand, and a roadmap for what to do next.
What our AI visibility audit looks at
- How often you’re mentioned in AI responses to key queries
- Whether your content is being cited as a trusted source
- How you compare to competitors in AI recommendations
- Which channels are driving your AI visibility – and which gaps exist
- Quality and reach of your media mentions
- Share of voice in your sector
- Authority of publications covering you
- Gaps in your PR footprint
- Where you rank for the queries that matter
- How your content performs vs. competitors
- Technical factors affecting discoverability
- Opportunities to improve organic visibility
- Engagement and reach across platforms
- Content performance and audience growth
- How you compare to competitors
- Opportunities to strengthen presence
- What’s working (and what’s not)
- Topics and formats driving engagement
- Content gaps your competitors are filling
- Strategic opportunities for thought leadership
Why AI rewards an integrated approach
What we’ve learned from auditing dozens of B2B brands is that the channels which perform best don’t work in isolation. They reinforce each other.
When these channels work together, you create a coherent, authoritative brand presence. When there are gaps, you’re leaving opportunities on the table – or worse, letting competitors fill the void.
We specialise in B2B sectors like science and engineering, technology, professional services, and social impact.
We know how to assess complex, technical brands and identify the specific opportunities that will move the needle.
SEO content
Your SEO content provides foundational information – but it’s trusted more when validated by external sources.
PR coverage
Your PR coverage offers third-party credibility – but needs to be reinforced by strong owned
content.
Social media engagement
Your social presence demonstrates engagement and relevance – but works best when aligned with your other channels.
AI visibility
Your AI visibility synthesises all of these things – which is why gaps in any channel weaken your overall presence.
1. A comprehensive visibility report
- Current performance across all channels (SEO, PR, social,
content, AI) - Competitive benchmarking showing where you stand vs. key competitors
- Gap analysis identifying where you’re underperforming or invisible
- Channel-by-channel breakdown of your strengths and weaknesses
2. Strategic recommendations
- Opportunities ranked by impact and effort
- Specific tactics to strengthen visibility in each channel
- Integration strategies to make your channels reinforce each other
- Quick wins you can implement immediately
3. AI visibility insights
- How you currently appear in AI generated responses
- Which of your content and PR assets AI is using (or missing)
- Competitor AI visibility analysis
- Recommendations to improve AI discoverability and citations
Book your AI visibility audit today
Use the form below or email us at comms.thisisdefinition.com.
