Nucleus Commercial Finance
- PR
- SEO
Ever wondered what the impact on admissions would be if your school featured in the map deck at the top of the search results in Google, when a parent types in ‘private school near me’?
Framlingham College engaged Definition’s education SEO team and tasked them with increasing the number of senior and prep school leads it was generating from surrounding counties. It needed a way to cost-effectively outperform its local rivals. Definition created and implemented a bespoke Google Business Profile strategy to achieve this.
The activity resulted in the independent school improving its Business Profile position in the search results for dozens of queries, including:
And over the course of 12 months, Framlingham College’s FREE Google Business Profiles generated:
In addition, Definition’s PR team secured the school coverage on the BBC, ITV’s website and in a range of independent education and education trade titles.