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The top manufacturing publications in the UK and how to work with them

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How to contact journalists (and sell them your story)

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Substack: B2B newsletters are back in fashion

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Journo intel: Sabah Meddings, UK Business Correspondent at Bloomberg on buzzworthy stories, Terminal fodder and ‘newsmakers’

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37 PR objective examples and how to measure them

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Exclusivity or bust: the risks and rewards of offering journalists a scoop

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Everything you need to know about pitching the BBC’s Today programme

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Journo intel: Shaun Wooller, health editor at the Daily Mail, on cost-of-living ailments, university research and healthtech benefits

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How much does PR cost?

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Journo intel: Jessie Hewitson, money and biz ed at The i, on coffees equalling stories, visuals and data

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Everything you need to know about media interviews and speaking to journalists

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The top sustainability publications in the UK and how to work with them

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The best B2B podcasts

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Everything about building a good client-agency relationship

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Journo Intel: Murad Ahmed, technology news editor at the FT on big names, boring stories and blossoming relationships

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Reputation management: the key to enhanced exit value for PE – and VC – backed businesses

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Don’t rehash technical content you don’t understand (aka the importance of EAT)

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Journo intel: Nicholas Earl on London Bridge coffees, energy markets and green hydrogen

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Journo intel: Sarah Green, senior producer at BBC 5 Live, on pet peeves, blanket spam and name dropping

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The B2B PR Blog has moved!

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Journo intel: Rachel Millard, Energy Correspondent at The Telegraph, on ideal pitch times, hot topics and what readers want to see

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Open data sources for digital PR

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Journo intel: Tom Wilson, senior energy correspondent at the Financial Times, on nuclear fusion, being genuine, two hour deadlines and the impact of the war in Ukraine

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Journo intel: Julian Marr, Bonhill’s editor-in-chief, on common ESG language, macro-economic trends and international audiences

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Is ‘brand journalism’ the future as firms exploit Google News?

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Journo Intel: Everything you need to know about Today’s Sean Farrington

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The top fintech publications in the UK and how to work with them

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Top EMEA logistics media: everything you need to know

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PR tips for your company’s experts

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Financial worries: the stats | what are British people most concerned about?

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Journo Intel: Times Higher Education’s Chris Havergal on student loans, tuition fees, and the ‘big picture’ in higher education

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Top maritime media: everything you need to know

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UK HR media: everything you need to know

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Journo intel: What do vegan dairy farmers, TikTok teachers and the Great Resignation have in common?

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UK charity media: everything you need to know

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Definition appointed to drive national media relations strategy for Dry January 2022

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Journo intel: Simoney Kyriakou, Senior Editor at FT Adviser, on challenges in journalism, working with PRs, and keeping chickens

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Journo intel: Christopher Williams, business editor of The Telegraph, on digital news, cricket, and Sunday-type journalism

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Journo intel: Who is moving at the FT, Telegraph, BBC and more?

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What is digital PR?

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What journalists want

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The top SME publications in the UK

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Why we’re excited about Clubhouse for B2B marketing

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The top 14 subreddits for small businesses

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How to pitch education journalists in the UK

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Running a successful radio PR campaign

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B2B PR case study: launching a medtech start-up

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Writing that spotless content calendar to upscale social media engagement of your brand

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How to brief a PR agency to get amazing results

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An intro to engineering PR

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Fintech PR case study: Generating leads using digital PR

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Journo intel: Greg Hurst, social affairs editor at The Times, on the coronavirus and the future of media

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Managing cashflow the top issue for small businesses right now

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THIS is how you reach small businesses (backed by new data)

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Digital PR case study: profile and leads for a financial betting company

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Journo intel: Amy Gibbons, from TES tells us about investigations, drum ‘n’ bass and birdwatching

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Our ten favourite science and engineering podcasts – and how to pitch them

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Journo intel: Junior Isles, editor-in-chief, The Energy Industry Times on woolly phrasing, timing and bad PR habits

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Fintech PR case study: Spreading the word on Soldo’s coronavirus aid initiative (European PR case study)

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Journo intel: Matthew Garrahan, Financial Times news editor on Covid, corporate smear jobs, and the ideal dinner party

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B2B PR case study: Generating leads in martech

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10 questions to ask before signing with a B2B PR agency

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How to write a press release

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Ramping up coverage and media attention: B2B PR case study

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Journo intel: Eoin McSweeney, editorial producer at CNN International on fake news and ‘terrible’ sports articles

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Journo intel: Madeleine Silver, freelance writer on sex toy research and hibernating in a shepherd’s hut

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Fintech PR for growth and investment: B2B PR case study

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Journo intel: Elizabeth Jordan, editor of BSEE on an environmentally friendly future and PR agency middlemen

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Generating B2B payments leads using digital marketing (case study)

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Journo intel: Kim Thomas, freelance national journalist on Nye Bevan’s birthplace and the Birth Trauma Association

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Looking to attract investor attention? Tech PR just might have the answer

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Publications behind a paywall could be critical for B2B PR success

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How should B2B brands behave when the world has turned upside down?

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Building thought leadership through B2B PR

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UK university ransomware FoI results

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Empathy, authenticity, and communication: the core of modern crisis management

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Bringing experts together to talk about child safety in the lockdown

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Here are tips from a B2B PR agency for overcoming creative block

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Journo intel: Christian May, former City A.M. editor on Covid and podcasting

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Case study approvals – how can you persuade customers to say ‘yes’

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We’ve been quiet for long enough: Here’s how you run a virtual event

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Journo intel: Oliver Shah, business editor at The Sunday Times on a new Covid concierge, lockdown winners and Sir Phillip Green

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Fintech PR Case Study: Generating Leads from IFAs and Charities

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Digital PR Case Study: Compleat Software

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Which B2B lead generation techniques are right for you?  

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Proptech PR Case Study: The House Crowd

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Our tips on pitching the BBC for tech companies

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Medtech PR Case Study – Ultromics

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Journo intel: David Blackmore, news producer at This Morning on pitching in the coronavirus era

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Four Pillars of Design in B2B PR

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Grammarly: A B2B content writer’s verdict

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How engineers can change career to PR

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Storytelling for engineers – how to do it well

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The secret to great B2B client-agency relationships

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How to run a STEM media roundtable

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Journo intel: Alice Grahns, digital consumer reporter at The Sun on chatting and fake news

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How to use reddit for B2B marketing and PR

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Tech PR case study: Building a SaaS company

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Three simple things PR can do to improve its reputation

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Journo intel: Lucy Warwick-Ching, personal finance digital and communities editor at the FT on podcast Thursday and 92,000 unread emails

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Meet Elaine Cobb, Senior Comms Consultant and STEM PR expert

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Seven issues affecting proptech in 2020

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Fintech PR Case Study: Promoting the UK as a Fintech Leader

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How to get into B2B PR – advice from the pros

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All’s fair in social media… and politics

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Journo intel: Shona Ghosh, Business Insider tech editor on deep-dive investigations, chutzpah and brain chips

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Andy Bartlett shares his STEM PR expertise

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How to conduct large-scale media outreach in 10 steps

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Marketing to marketers in 2020

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The Value of PR Revealed

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The best AI subreddits

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Getting aggy (and what made Rand Fishkin say ‘Ugh’)

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10 best entrepreneur podcasts for 2020 (and how to pitch them)

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The best startup subreddits

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PR Images: How to use photos to get your story covered

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Tips for being approachable and building relationships with journalists

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Meet Luke Budka, our head of digital PR and SEO

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How to give your press release a chance

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How to pitch journalists – and get them to say yes!

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Launching our PR course: The Ultimate Public Relations Masterclass

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Research: Half of UK employees put off business events by poor content

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Students caught using GenAI

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Novel PR tactics for a digital age

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How to adapt to a busy news cycle

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How to take your first steps as a media spokesperson

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Understanding PR strategy to give your company a boost

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The answer to the GDPR problem…

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How technology PR works

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Is robot public relations coming your way?

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How to keep a cool head in PR: your crisis communications checklist

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Why corporate reputation management is important

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Why science communications professionals must handle breakthroughs with care

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How to write engaging B2B media copy

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A selection of the best PR campaigns from 2018 (and what you can learn from them)

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PR Jargon Buster

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Mulled wine, mistletoe and B2B Christmas Campaigns

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Running PR campaigns in a connected world

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What’s Most Important in a Corporate Reputation Management Strategy?

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How not to be a boring panel-member: a PR opportunity

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How to run a global PR campaign

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Top 20 marketing quotes of all time

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Why PR needs to prepare for AI

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Monzo mania: deconstructing a fintech success story

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What to do when your science story goes viral

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How to build a video distribution strategy that works

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The Fintech Trust Report: how do consumers really feel about the industry?

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How can influencer marketing and PR work together?

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Top 10 PR tools for marketing professionals

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Top ten tips for writing winning business awards nominations

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What’s the difference between technology PR and science PR?

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PR challenges for engineering companies

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What to do if your company is suddenly thrust into the limelight

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Seven ways to avoid a PR crisis

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The PR benefits of trade shows

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Who influences the HR community?

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Top priorities on the HR agenda revealed

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Five London Fintech Week PR Tips

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Want to make your clients look awesome?

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Where do IT Directors get their news?

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How to get in Front of IT Directors

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News Values: How to Determine if your Story Deserves Media Coverage

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Why is PR Important?

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Do you Still Need a Press List?

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5 Ways to Promote your Business to SMEs

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What it Means to be Successful with HubSpot

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Why Freelance Journalists and PR People Need Each Other

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Modern Copywriting Tips and Tricks (from the 1800s)

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Five Top B2B Lead Generation Campaigns

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Why that PR Newswire Service is a Waste of Time

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How to Pitch Video Content

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The rise of ‘automated’ journalism and what it means for PR

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Stop wasting your breath: in digital space, no one can hear a PR scream

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Does PR work?

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Website mistakes – twelve classics

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Launching a company? we know what you need to do

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Do you really need a global PR agency?

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Five signs you suck at networking with journalists (and what you can do about it)

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4 more surprisingly must-have public relations skills

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7 infamous PR quotes these brands will never live down

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Hedonism sells – how to communicate best in an indulgent society

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Email marketing lists: are they worth the money?

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5 surprising skills that could land you your first job in public relations

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Education marketing strategy template

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Ten ridiculous freedom of information requests

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Top 50 UK PR Blogs 2012

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Why media coverage matters

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