What is digital PR?
Digital PR is more than just link building or posting a few social updates - find out more here and how you can measure digital PR success.
Digital PR is more than just link building or posting a few social updates - find out more here and how you can measure digital PR success.
Our Head of Media Relations, Katie Chodosh, shares her career journey, industry insights, and expert advice for impactful media relations.
Here's everything you need to know about pitching to top education publications and reaching teachers, school leaders, and policymakers.
Luxury resorts, scandals, and media meltdowns — three PR lessons B2B brands can learn from season 3 of HBO’s hit series The White Lotus.
Want your PR pitch to stand out in journalists' crowded inboxes? Ditch the jargon—here's how.
A list of the top EMEA supply chain and logistics media with tips on how to get your brand featured. Take a look.
Our Senior Comms Exec, and certified Swiftie Anna Kiff shares B2B PR lessons from Taylor Swift and the 2025 Super Bowl.
Mike talks about his early days hustling in a credit crunch to his current role at Definition, and shares insights about STEM PR.
Our team of media pros has curated a list of the top fintech publications in the UK, and advice on how to get coverage in them.
Our media relations team got the scoop on how to nail your pitch for Business Live, straight from the producer, Martin Kimber.
Louise shares her path into PR and offers some practical advice for those eyeing a career in digital PR.
Digital PR and SEO work together to help you boost brand's visibility, win trust online and dominate the search results.
No business is immune from a crisis. And being prepared to manage comms could make or break your organisation.
Our top tips and insights into the world of PR for education.
Meet Matthew, our Digital Strategist and SEO team lead.
Meet Andrew, our Director of Science and Engineering.
It can be tough to write headline-grabbing PR survey questions. Our media relations team explains how it’s done.
Only the best pitches get through the door. Here’s your guide to pitch healthcare stories that grab attention.
Key lessons in crisis comms from the world of big pharma. Brought to you by our B2B PR experts.
BBC Radio 4 and Online have an incredible reputation and audience. Here’s everything you need to know to pitch the Today programme.
The latest and greatest pitching advice from our Head of Media Relations.
Special needs education faces challenges, but it deserves the spotlight.
We’ve made a list of the top education podcasts out there. And shared what they’re good for and how to pitch to them.
A list of the top charity podcasts to boost awareness, credibility, and donor engagement and how to pitch to them.
Our media relations experts have compiled the web’s most comprehensive guide to the UK’s charity media.
Our list of the top finance podcasts with tips on targeting your audience and crafting pitches for your finance-focused clients.
Everything you need to know to be able to confidently contact journalists with your story.
With Labour poised for a potential landslide victory in 2024, businesses must prepare for major policy shifts that will require strategic engagement to shape the political agenda.
We often get asked to secure CEO profile coverage. The key is having a story to tell. Here’s the advice from our media relations team.
Find out what factors affect the cost of PR, how agencies charge, and what you can expect at different budget levels.
Here are the top five healthcare podcasts if you're looking to reach new audiences. And some advice on how to pitch to them.
Why does new monitoring matter? Our media relations experts lay their cards on the table.
Our Head of Media Relations covers the top work-life publications and how to pitch them effectively.
Want to brief a PR agency effectively? Here's a free template to cover all the bases.
Unlock the secret to working with the UK's top manufacturing publications. Learn how to pitch, collaborate, and make headlines.
Building a profile for your subject matter experts and those that author brand content is key to SEO success. This blog shows you how to do it.
Why does Substack matter for B2B PR?
To tackle the housing crisis, we need fresh thinking from the private sector to generate public support and the attention of policymakers.
We interviewed techUK’s Head of Public Affairs Alice Campbell for her thoughts on how the upcoming election will impact tech.
We have extensive experience with the legal media. Here’s a rundown of the UK’s top legal publications and how to work with their most prominent journalists.
Our SEO experts share the basic thoughts and theories on how B2B companies can tackle their EEAT problems.
Our papers political leanings influence the types of stories they pick up even outside of election season, so it’s really important to understand them.
We brought together experts from tech, politics and public affairs for a panel discussion on what to expect in the 2024 election, and how to prepare.
The comprehensive guide to building an amazing client-agency relationship.
We sat down with Financial Times Political Correspondent Anna Gross, to get the inside track.
The way you brief your PR agency will lay the foundations for success. Get it right to generate the best results.
Communicating in a crisis is not about telling lies or covering up misdeeds. What should the Post Office have done differently?
Journalists are under immense pressure to deliver the news the moment it happens, so if you respond slowly the opportunity to get coverage slips.
MD of PR, Katy Bloomfield shares the highlights from a panel discussion centred on strengthening reputation and building trust in 2024 using digital PR.
We spoke to journalists working at the likes of the FT, BBC, Guardian, Times, Telegraph, Economist, New York Times, Wall St Journal and CNBC. They told us exactly what journalists want